Behind the Lip Gloss

Cosmoholic is the creation of makeup industry vet Jody Cohen, who was always confused (and kind of annoyed) that she had to use both lipstick and lip gloss to get the color and shine that she wanted on her clients and on herself.

Jody started her career in beauty as a makeup artist in New York City, where she worked in TV (as a style consultant for The Today Show), in live events, and in magazines. She knows retail well too, having worked at SCOOP NYC, a high-end, multi-location clothing store, where she fell in love with retail and the business behind the beauty.

Jody figured if she could marry her passions - makeup and retail - surely she could marry lipstick and lip gloss. The idea got addictive, and after working with a team of chemists to create this unique new product, Jody is proud to present the result of her obsession Cosmoholic, a new line of “liquid lipstick” that goes on like lip gloss but has the real, deep, beautiful pigment of a lipstick.